Personal branding : Preparing for the future

dc.contributor.author	Zsapka, Andrea
dc.date.accessioned	2020-11-04T05:25:20Z
dc.date.available	2020-11-04T05:25:20Z
dc.date.issued	2020-08-26
dc.identifier.uri	http://ir.paruluniversity.ac.in:8080/xmlui/handle/123456789/6953
dc.description	A personal branding strategy is a plan to take your reputation and career from relative obscurity to high visibility. It describes where you stand today and what level of visibility you want to achieve in the future. The future of branding is personalized interactions with consumers, based on their particular tastes and preferences. To stay competitive, brands must reach out to the consumer with strong value propositions for what consumers need, when they need it. The brand strategies are line extension, brand extension, new brand strategy, and flanker/fight brand strategy.	en_US
dc.language.iso	en	en_US
dc.publisher	Parul University	en_US
dc.subject	PARUL POLYTECHNIC INSTITUTE	en_US
dc.subject	Applied Sciences & Humanities	en_US
dc.title	Personal branding : Preparing for the future	en_US
dc.type	Video	en_US